News

It's getting real.

Posted by Joe Messenger on

Hey, updates! Peter and I have been spending a lot of time working out the odds and ends of what were trying to get done. Getting this site up to snuff was my second full-time job for a little while. This is our first post written on the new back end! It has been about a year since Peter came to me about the concept that ultimately became NTBY. This hasn’t moved as fast as we thought it would, but we’ve sold some shirts (yay!) and we’re caught within the throws of running a side business. We’re still very exited...

Read more →


NTBY is operational.

Posted by Joe Messenger on

It’s taken us a while to get here, but the shop is now open! We have a supplier established, and our store will be growing monthly. It is difficult to explain how gratifying it is to be up and running as a clothing brand. We can now begin spreading our message. Which is really where the hard part begins. Over the next year we’ll be focusing on driving awareness. Advertising, word of mouth, and Peter’s ground-pounding skills will all be utilized to get you, the people, joining the movement. We’ll be plugging into social channels soon. We’re trademarked and feel...

Read more →


We're an LLC!

Posted by Joe Messenger on

It’s been a while since we’ve said anything, but rest assured we’ve been making progress. The deal is just about done in getting NTBY, LLC established as an entity. We have a tax ID, and reseller’s certificate, and the rights to operate as NTBY. We found a great lawyer in California and we’ll be in contact again with our other lawyer in Texas to finish off the trademark. We’ve also had some meetings with potential suppliers, with another happening today in east LA. We’ve had a hiccup with finding someone who can tolerate our slow-moving, newbie nature, but we’re very...

Read more →


Meeting with a lawyer this week!

Posted by Joe Messenger on

We’ve decided to establish the LLC in California, and coming up this next weekend we have an appointment with an attorney to learn a bit about this process; and hopefully get it started. The legalities of starting a business are intimidating: One uneducated decision and suddenly you’re breaking the law. Another part of the meeting will be dividing up responsibilities and ownership between the two of us. We get to show what we have so far, and which roles we’ll each be taking going forward. We have drastically different background experiences, so it should be interesting getting it worked out....

Read more →


And so it begins.

Posted by Joe Messenger on

Peter and I are starting a clothing brand. We’ve got a lot of work ahead of us, but we’re very excited to put our message on a shirt. Right now we’re working on getting this site completed, designing shirts, establishing the LLC, and finding a manufacturer. Please check back frequently for updates!

Read more →